The market
Huntsville has slowed. Homes take a median 58 days to sell and only 16% sell above asking. Sellers choose more carefully, and they start online.
Digital Growth Audit · Prepared for Matt Curtis Real Estate · October 2026
Alabama's #1 team.
Ready to be #1 online.
You lead Huntsville in sales, reviews and reputation. This audit shows where your website is leaving buyers, sellers and AI recommendations on the table, and how to capture them.
transactions in 2025
Google reviews at 4.9 stars
monthly visits from Google search
ChatGPT citations
01 / Where you stand
Leading offline. Room to grow online.
Your business
Nearly 5x the transactions of the next Huntsville team, and #1 on Google Maps.
The gap
Smaller local websites outrank you for the biggest home search in Huntsville.
02 / The opportunities
The opportunities
We found four areas where growth is being missed.
Google Search
monthly searches for "Homes for Sale Huntsville AL".
You're not on page one.
| Search term | Monthly searches | Your position |
|---|---|---|
| Homes for sale Huntsville AL | 3,900 | Not in top 10 |
| Homes for sale Athens AL | 1,750 | Off page 1 |
| Homes for sale Madison AL | 1,100 | Off page 1 |
| Huntsville AL real estate | 600 | Page 3 |
| Homes for sale Decatur AL | 600 | Page 3 |
Google rates most of these searches as easy to rank for, and the sites winning them are smaller than you.
AI Search
AI knows your name. It doesn't use your website.
AI answers citing the website
ChatGPT citations
Conversion
Your site gets visitors. It could turn more of them into conversations.
Technical Health
03 / What this is worth
The opportunity in numbers
extra monthly visits from Google, about 3x today
new buyer and seller inquiries a month
source
in AI answers about Huntsville real estate
04 / How we capture it
Built on what's already working
We don't replace your website, your blog or your team's marketing. We add a growth layer on top.
05 / The first 90 days
The first 90 days
06 / About Prox Digital Agency
A growth partner, not just an agency
Prox is a digital growth agency working across the USA, UK, UAE and Australia since 2016. We help businesses turn their website, search and AI presence into a steady source of leads.
years in business
websites built
SEO and search strategies delivered
markets: USA, UK, UAE, Australia
Clutch
5.0
Verified reviewsSortlist
4.9
Verified reviewsGoogle
5.0
Verified reviewsTrustpilot
Verified reviewsVideo testimonials
Case studies
Canadian Medical Center
88%
AI citation rate
85% increase in non branded visibility.
SEO, AI search, structured data, technical fixes, patient content.
View case study
Ruya Bank
90%
AI citation rate
page one rankings in English and Arabic.
SEO, AI search, bilingual content, authority building.
View case study
Plutos Payments
20%
faster onboarding
25% less manual work.
Website design and development, UX, SEO.
View case study
The same approach we used for CMC and Ruya Bank powers solutions 1, 3 and 6 of your plan.
07 / Next steps
What happens next
Thank you, Matt
You've built Alabama's #1 real estate team. We'd love to help your website match it.
Ali Zafar Azad
Founder and CEO, Prox Digital Agency